Just about all Social Media experts point to Facebook as the best social media platform for brands to spend time and money in order to reach current and potential customers. The reason is simple: More people spend more time on Facebook then any other social media platform. So, when Facebook makes a big announcement, we listen!
In early January, Mark Zuckerberg announced his planned changes for Facebook, specifically siting a few goals, which we’ve summarized here for you:
So, what does that mean for brands who have relied on Facebook to connect with their customers and grow their businesses? We don’t know exactly (the new algorithms are said to be introduced over the next few months), but we do have our predictions:
Given all of this, what is our strategy and advice to brands?
As the Facebook algorithms are rolled out, we will keep you updated to these changes and advice. Happy Posting!