So, how do you keep visitors long enough to actually read your content? GRAPHICS.
Graphics is the answer, and not just for websites, its true for social media, brochures, print ads – basically anywhere your business is represented. Today’s consumer has so many options and limited time to make decisions. Meaning, they will move to the next option if they don’t see something that keeps their attention.
Do your graphics keep the attention of your visitors? Do a quick graphic audit and determine where you are losing your visitors and need a change.
Graphic Audit: Go thru your company’s graphics (logos/pictures) and make sure they pass this check list:
Are you sure you checked everywhere? Double check you covered everything:
If/When you find a logo or image that isn’t totally KILLER, call your graphic designer and get it fixed!
Still not convinced? Take a look at these websites, which are some of the fastest growing online companies in the US. What do they all have in common? Beautiful, coordinated, relevant images!
Don’t have a graphic designer? Call us at SocialTrend 🙂